The Ford Project.
Gehlot Ford is a Ford dealership social media project sustained over the full duration of a graphic design contract.
The work covered the full range of what a dealership communicates: model launches, festival campaigns, maintenance reminders, service updates, and series posts. Car photography was sourced from brochures, manufacturer websites, and press material, then built into compositions that matched the tone of each model. Marketing copy was written where needed, keeping the messaging consistent with the visual direction.
The posts varied in layout, typography, and treatment across the run of the project. A base template carried the dealership identity and Ford branding consistently, but the creative space within each post stayed open. Each model, each campaign, and each content type brought its own visual approach while the overall body of work held together as one consistent voice for the brand.
80 posts over the course of the contract. The range is below.
The Ford Project Creatives
*
The Ford Project Creatives *